You know you should be reaching out and engaging on Instagram, but it feels so awkward and you have no idea what to say. If you’ve been wanting to start utilizing an engagement strategy on Instagram but don’t know where to start, this episode is for you!
In this episode, I chat with Brittany Bozik, founder of That Creative Girl social media agency, about why an engagement strategy is so important for scaling your business. If you’re looking to reach new followers, nurture your existing audience, and create meaningful connections, Brittany has easy-to-follow tips for getting started.
In today’s episode we covered:
What an engagement strategy is
Why an engagement strategy on Instagram is important
Who you should be engaging with on Instagram
The types of content and messaging you should be posting as part of an engagement strategy
How you can use engagement to grow your audience and business
Connect with Brittany Bozik
Brittany is the founder of That Creative Girl, a social media marketing agency. Growing up in a new digital age was only the tip of the iceberg for Brittany and her future career in marketing. She’s always been marketing something on social media from an Etsy shop to the Professional Development Center at her University. Little did she know she was foreshadowing her future business. As of 2022, Brittany has been working in the social media marketing world for seven years. Now, she helps business owners make magic happen through creative marketing solutions. She simplifies her clients’ content planning so that they can easily execute a social media marketing plan. Having FUN is the number one rule of her life, and working smarter not harder is the number one rule of her business. Together, we make marketing a painless activity through planning, repurposing, and creativity.