Connect with Us on Instagram
Watch the free Book Dream Clients from Your Website training!
I'm here to help you create a highly strategic website that supports your business growth for many years to come.
Hi, I'm Isabel
7/26/22 | 27:08 | Ep 44
Listen on Apple Podcasts | Spotify | Google Podcasts | Stitcher
Think back to the last time you purchased a service…were you scrolling through their website wondering, “how the heck did they get inside my head?!” That is the dream scenario for a website copywriter, and frankly any marketer.
The ultimate goal is to connect so well with clients and understand their pain points and desires so deeply that they assume you’re reading their minds. And that’s exactly what Melissa Harstine does.
On today’s episode of Mind-Reading Marketing, Melissa and I are going over exactly how to find dream clients, how to get them to chat with you, and how to create website copy and marketing language that’s going to have them begging to work with you!
Melissa Harstine is a mind reader – but not the clairvoyant kind. She uses her research and interview superpowers to find out what customers *actually* care about and how they make buying decisions. These insights can help businesses refine their services, have better sales conversations, and develop more strategic email campaigns, website copy, and content marketing that speaks to the heart of their audience.
Melissa lives near Kansas City with her husband, Nate. In her free time, she enjoys college football games, watercolor painting, and blazing through a good book.
The Customer Research Roundtable: a FREE monthly gathering where we explore how customer interviews and insights can help you make confident business decisions—whether you’re using them to write copy, create a marketing plan, or pivot your services. Bring your burning customer research questions or simply observe. All are welcome! RSVP here.
Get on the waitlist for our 12-week Mind-Reading Website Program
Freebie: 24/7 Sales Machine Method
Freebie: About Page Secrets
© 2022 Striped Dog Creative LLC Photography Credit
Watch: FREE Book More Clients from Your Website Training