How to Read Your Clients’ Minds and Create an Offer Guaranteed to Sell with Courtney Chaal

3/1/22 | 33:00 | Ep 23

Listen on Apple Podcasts | Spotify | Google Podcasts | Stitcher

If you created a new offer tomorrow, would you be able to sell it? What if you could know that your service would sell before you even built it? 

Today, I am joined by Courtney Chaal, a business coach who helps creatives, coaches, and consultants start getting more clients by creating an irresistible service that they can eventually turn into a scalable program. In this episode, Courtney dives into why you need to actually talk to your audience before you create your signature service.  

In today’s episode we cover:

• Understanding your audience’s pain points and desires
• Identifying your audience’s problems and choosing a niche and service that can solve them
• How you can get your audience to give you the information you need to craft your offer
• Dealing with the fears and mindset blocks that creep up when you start doing market research 
• The biggest mistake you can make when speaking to your audience
• Tips on positioning your offer so your audience is aware of why they need it in the first place
• The questions you need to be asking during your market research calls that will help you achieve your business goals 
• How to determine if you have enough information to launch your offer
• Why you need to constantly be engaging with your audience and asking them questions to be able to meet their changing needs

Resources Mentioned

• Use our AMAZING free calculator (that we use with our Yay for 100K™ clients) to figure out how many clients you need and at what price point to hit your revenue goal.
• Join Courtney’s YAY for 100K program

Connect with Courtney Chaal

Courtney is a copywriter turned Business Coach obsessed with making complex concepts (like business models and sales copy) simple and tangible to help regular people get big results. She is a big believer in the power of offering a signature service as the best way to start making a full-time income online. For the past 4 years, she has taught more than 300 entrepreneurs how to make a full-time income from 1:1 services work and teaches them how to turn their services into a signature program through her program Yay for 100K.

Instagram: @courtneychaal

Podcast: Yay for Business with Courtney Chaal

Website: Courtney Chaal