Actionable, strategic website tweaks that yield massive sales results.

Website Strategy Consultation

let's work together

Small changes can make a huge impact, and I can help.

What if I told you that the only thing preventing you from being known as the go-to in your field, reaching your big income goals, and saving your sanity is a few simple yet strategic website tweaks?

The truth is, most websites–even the beautiful ones–are leaky buckets, losing you money and time. 

If you nodded yes to any of the above, you’re in the right place.

You find that you’re answering the same questions over and over again on consultation calls or fielding less than perfect leads who want to work with you and you'd like to break this cycle.

You’re a service provider or course creator who would like to spend less time on sales and marketing.

You recently worked with a designer to overhaul your website and you love the way it looks, but you’re wondering if it could be doing more for your business. 

Is this you?

Your services are selling almost effortlessly, you’re no longer getting stuck on long, frustrating sales calls, and you’ve cut your marketing time in half. Anyone who visits your website immediately knows how you can help them, and the right people are nurtured and guided through your site without confusion to distract them on their journey to becoming your client. 

picture this...

Let’s transform your website from “pretty” to a 24/7 sales machine.

Investment: $650*

Website Strategy Consultation questionnaire

60-minute strategy meeting on Zoom

Section by section walk-through of home page, about page, and up to two services / sales pages

Detailed notes of strategy recommendations post-call

Video recording of consultation

What's Included:

Website Strategy Consultations are 60-minute strategy sessions to align your website with your business goals. It’s how you’ll be able to say with 100% certainty that you’re never leaving money on the table, and that your potential dream clients are completely taken care of–even while you’re off duty.

Think expert guidance and solutions tailored specifically to your business, your goals, and your clients.

Simple shifts, big results:

Website Strategy Consultation

*Introductory rate, price will increase on 5/15

Ali Tedeschi
H.O.M.e. by Ali

Isabel really listened to what I was trying to accomplish, and now my website flows with purpose–I immediately saw results from the strategic copy and SEO she put in place (six new client inquiries within a few days of launching!) and have received tons of compliments about how beautiful it is.”

"I had no knowledge of what an important role strategy plays in building a website. 

Margaret Batting
Margaret Batting Consulting

Isabel helps you make tough decisions. Her expertise in strategy is critical to creating a website that attracts the type of clients/customers you want. She provides a step-by-step guide so you are 100% clear on what you need to do and when it is due. If you want a new website or need an overhaul to your current website, Isabel is the choice!”

"Isabel makes your site effective AND attractive.

Elizabeth Johnson
Lizzie's Bakery

Isabel was amazing to work with--from our initial meet & greet call, I felt like I was talking to a friend. She really dived into what I wanted aesthetically for my website but also the strategy behind every little detail was so perfect for my business!"

"Hiring Isabel from Striped Dog Creative was the best investment I’ve made so far in my business!!!

Don't Take My Word for It

Now, with a mission to eliminate pretty-but-useless websites, I’m here to help you do the same. Because if there’s anything I know for sure, it’s how visitors move through websites and become clients. (Oh, and how to make an epic spreadsheet.)

I’m Isabel–fast-talking New Yorker and former digital marketing strategist for big-bucks brands like The Book of Mormon, KitchenAid, and OxiClean. When I left my 9-to-5 for the freedom of entrepreneurship (wedding planning–I’m more organized than Monica Geller), I never thought I’d be making the mistakes I’d spent my whole career helping Fortune 500 brands avoid.

A beautiful–albeit expensive–new website and too many ridiculously long sales calls (with not nearly enough conversions) later, it hit me. My website was f***ing useless, and I’d ignored everything I knew about strategy and digital marketing.

So I got to work, strategically tweaking my new site, and within two months I was able to double my service price and triple my conversion rate.

Isabel Kateman, FOUNDER & CEO

Fortune 500 Insights

meet your strategist

Tips on creating content that makes your visitors feel like they know, like, and trust you.

Layout and strategy updates that lead visitors to your main goal so they stay focused on becoming your client.

Tailored suggestions for how to pre-qualify leads so you’re not wasting your time on long, frustrating sales calls.

Support with package strategy and positioning to eliminate confusion, raise your prices, and set yourself apart from your competitors.

Organizational tips so visitors feel supported as they move through your content and are excited to work with you.

Suggestions to make your content more compelling so visitors stay engaged and enter into your funnel.

With strategy, it's never one-size-fits-all.

Each session will be customized based on your business goals and priorities.

Book your Website Strategy Consultation to start turning your site into a 24/7 sales machine.

Are you ready for a more strategic website?

Need more than a strategic consultation? My 7-Figure Website service combines strategy, copy and design, done for you in just 12 weeks.